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PRIVATE EXCLUSIVES

Listing your home as a private exclusive allows you to control what information is shared about you and your home while still getting exposure to top agents at Compass.







Rafael Murillo

Luxury Real Estate Broker | Member - Compass Sports & Entertainment Division

More Choices, More Flexibility, More Value

WITH THE COMPASS 3-PHASED MARKETING STRATEGY

Our structured launch strategy is designed to test pricing, build maximum exposure, and create a strong market debut. This approach helps protect your home from prolonged time on market, price reductions, and lost value.

 

PHASE 1

What is a Compass Private Exclusive?

Compass Private Exclusives are properties that are only accessible to Compass agents and their serious buyers. This means you can get a head start marketing your home, without accumulating any public days on market or price drops that could negatively impact its value.

The Benefits of Pre-Marketing
Your Home as a Compass Private Exclusive

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Gain Early Exposure Before Being Market-Ready

SOFT-LAUNCH OPPORTUNITY

Listing first as a Private Exclusive buys you time and offers early visibility. Showcase your home to a private network of 37,000+ top agents and their clients, quietly building buyer interest ahead of its public debut, even while renovations and repairs are still in progress.

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Test Price
Without the Risk

NO NEGATIVE DATA

Get real-time feedback and engagement insights on your price and positioning so you can make informed adjustments before going public. With no days on market or price drop history, your home’s value and your negotiating power stay protected.

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Maintain Privacy

A DISCREET APPROACH ON YOUR TERMS

As an off-market listing, your home’s photos and floorplans are shared only within our trusted network. Use this time to schedule private showings at your convenience, avoiding the disruption of public open houses.

Pre-Marketing Delivers Results

Our data shows that Compass-sold homes that are pre-marketed before going live on other public websites see these advantages

2.9%

Higher Closing Price

20%

Faster to Contract

30%

Less Likely to Drop in Price

You Decide How Your Home Is Sold

At Compass, we believe selling your home should feel as personal and considered as the home itself. Our 3-Phased Marketing Strategy offers distinct pathways that are crafted to align with your goals, your timing, and your vision.


To help you make the most informed decision, we’ve outlined all available options in our disclosure form:







Rafael Murillo

Luxury Real Estate Broker | Member - Compass Sports & Entertainment Division

Work With Us

He has established himself as one of Chicago's most successful and sought-after luxury real estate agents, as demonstrated by his numerous industry awards and a long list of satisfied, high-profile clients, including CEOs, entertainers, and professional athletes.

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